The Structured Strategic Dialogue (DEE) doesn't produce recommendations that get filed away. It produces choices and trade-offs with owners, deadlines and measurable results, and codifies them into a Corpus your company's AI executes. 13 years. More than 400 companies. NPS 84.
Why the DEE exists
That is the fate of traditional consulting. The Structured Strategic Dialogue was built to break it: ten proprietary tools applied in sequence to take apart your business's assumptions, rebuild your competitive position and translate all of it into action. Each tool feeds the next: first you understand what business you're really in, then you design your economic engine and your configuration, and finally you build a plan with OKRs ("objectives and key results") that trace directly to each strategic choice.
13
years applying and refining the methodology with real companies.
400+
companies guided through their Strategic Design.
84
NPS, measured, not self-declared.
268
testimonials authorized by the people who gave them.
The DEE methodology
Phase 1 — Diagnosis
01 · Business Model Canvas. Maps the 9 blocks of how your company creates and captures value, the full picture before you move a single piece.
02 · Competitive Forces. There are forces in your industry eroding your profitability without you noticing. We analyze the 5 that decide who wins and who survives.
Phase 2 — Design
03 · Passion and Excellence Engine. The intersection of what you're passionate about, what you do better than anyone, and what generates economic value.
04 · Flywheel. The virtuous cycle where each action feeds the next and growth accelerates without depending on the founder's constant push.
05 · Competitive Capabilities. The muscles you're missing to execute the strategy, prioritized where they hit hardest.
06 · Strategic Configuration. The architecture of choices and trade-offs that aligns the whole organization.
07 · Go to Market. Positioning translated into channels, segments, value proposition and pricing.
Phase 3 — Implementation · Phase 4 — Close
08 · Action Plan + OKRs. This is where most consultancies stop and where we start to set ourselves apart: measurable objectives, owners with a name, real follow-through.
09 · GC Index. We profile your team's natural roles so each person operates where they generate the most impact.
10 · Final Report. Much more than a document: the first version of your Business Corpus, the source of truth that governs execution and feeds your company's AI Minds.
The DEE's Final Report is the bridge to the rest of the Continuum: your codified strategy becomes the central brain that your company's AI systems, the Satoris of your people, execute every day. See how the full system works →
Testimonials
"What I'd tell a business owner before working with Aurelio is that they need to know how willing they are to be challenged, and how open they are to thinking about the changes that come with seeing the company through completely different eyes."
Luis Fernando Vélez — Founder and CEO, Amor Perfecto
"Over these 25 years we've tried different models and consultancies... and the truth is all that's ever been left behind are bills to pay. I'm convinced this program is, if not the best, one of the best options for a small or mid-sized company."
Hugo Ortiz — Founder and CEO, IT&T Ingeniería de Colombia
"The whole model is completely different from other companies. The Associate knows the day-to-day of the operation. It's support, not a burden, both in strategy and in implementation."
Luz Marina Rojas — Founder and CEO, Dipsa Food
"I faced a 180-degree transformation: I was able to find a new market and a new revenue opportunity."
Juan Fernando Dávila — Founder and CEO, The Line Group
"The workshop gave us the chance to take the business apart and understand it in a simpler, more structured way, so we could make better decisions and point every effort toward the same horizon."
Lorena Bermúdez — Deputy Director, Mundial de Repuestos Colombia
"Thanks to the Strategic Dialogue we were able to identify new business lines. We've learned what we're passionate about and how to communicate it clearly and effectively."
Verónica Triana — Manager and Director of Content, Dramax
"The strategic design gave us much greater clarity about our positioning and future scenarios. It exceeded my initial expectations."
Philipp Thyben — CFO, Allers
"My expectations have been exceeded! They guided me to clarify the path and take the big push I needed to go out and create a market."
Diego Espitia — Director and Principal Consultant, E2E
"It's a transformative experience, one that, with dedication, can help companies stand out and endure in the market."
Martín Rivera — Founder and CEO, Fumigir
No commitment. No sales pitch. Just clarity on where you stand and how much scaling potential you have left untapped. Would you rather see the services and pricing first? They're all published here.
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